Paul Puolakka, CMO of Mr. Gamble, to Present at the iGaming NEXT Event

14 June 2023 – Mr. Gamble, a leading casino comparison platform, is proud to announce that our CMO Paul Puolakka will be presenting at the upcoming iGaming NEXT event.

On 22 June, iGaming NEXT is bringing together the industry’s most prominent voices to share their knowledge during a special event – Affiliates and Operators: How to Create a Trusted and Transparent Partnership for Mutual Success. With a focus on transparency and communication, the panel of experts aims to shed light on the significance of these principles in building trust within the affiliate marketing ecosystem.

Paul Puolakka, a distinguished marketing professional with years of experience in the field, will offer valuable insights and perspectives on best practices for creating mutually beneficial agreements. His expertise lies in revenue sharing models, brand guidelines, and effective marketing strategies that foster long-term partnerships between affiliates and operators.

“They say you’re only as good as the company you keep. In that case, I’m thrilled to share the stage with such thought leaders as Triston Smook from Betsson and Branislav Ristic from Catena Media,” Puolakka said on being invited as a speaker. “Like my colleagues, I believe in sharing knowledge and that by giving people a deeper understanding of the affiliate-operator dynamics, we can really shake things up in this landscape.”

Moderated by AffPapa’s CEO Levon Nikoghosyan, the event offers an in-depth examination of the various metrics and indicators used to measure the success of the affiliate-operator collaboration. Puolakka's session promises to equip participants with actionable knowledge and practical approaches to maximise the potential of their partnerships.

About Mr. Gamble

Mr. Gamble is an award-winning and trusted casino comparison platform that operates in multiple markets and gambling jurisdictions. Our experts bring industry expertise and experience to help our partners convert visitors into players.

With several nominations in 2022 and 2023, including the “Bonus Comparison Affiliate of the Year”, Mr. Gamble provides reliable and up-to-date information and helps players compare online casino sites to make informed choices.